The firs stage of the campaign finishes
28.11.2007.
The end of the first stage of the campaign ‘Pupils beg you - slow down when driving by the school' has been marked today in the Belgrade City Council. The occasion was appropriate to review what has been achieved so far and JKP ‘Parking Servis' have expressed their gratitude to everyone who supported and participated in the campaign.
JKP ‘Parking Servis' special letters of thanks for support during the campaign have been given to MUP Traffic Police, City traffic department and City education department.
Special letters of thanks for media support of the campaign have been given to 14 TV broadcasting companies: RTS, NTV STB, TV B92. TV ‘Fox', TV ‘Kosava', TV ‘Happy', TV ‘Pink kids', TV ‘Spektrum', TV ‘Metropolis', Kanal ‘D', TV ‘Stankom', TV ‘Enter', TV ‘SOS', TV ‘Art'; five daily newspapers: ‘Danas', '24 sata', ‘Blic', ‘Glas javnosti', ‘Kurir'; and five radio stations: Radio ‘Studio B', Radio ‘Index', Radio ‘Roadstar', Radio ‘S', Radio ‘Naxi'. ‘Alma Quattro', a billboard company, has been given a letter of thanks for providing billboards which gave warning to drivers.
Due to the great number of media houses, which took an active part in the two-month campaign and a huge media attention it received because of its quality and attraction, the total value of the media campaign was incredible 200 million dinars. The whole project was intended for children, their education and safer driving in the streets near schools.